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DIGITAL STRENGTH INDEX REPORTS

The Digital Strength Index looks at eleven different industries, taking into account all digital properties to arrive at an indepth analysis of the leaders and laggards of each category. In addition to the industry reports, we also produce quarterly reports that give a topline overview of how each sector is doing in comparison to one another.

REPORTS

RECENT
INDUSTRY
MARKET
Oct 2018

Q2 2018 Quarterly Growth Report

For our fourth Quarterly Report, Isobar and alpha-DNA take a look back at Q2 2018 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength to identify those companies and industries on the right track or at risk.

Aug 2018

Managed Healthcare Report

For our second analysis of the healthcare industry we evaluate Managed Healthcare.

Jul 2018

2018 Topline Report

The Topline Report is our broad, annual review of the link between digital strength, shareholder value, and future revenue. As part of the ongoing Isobar and Alpha DNA Digital Strength Index (DSI) study, we look at nearly 10,000 data points across the top 1,000 companies in the U.S. to identify key leaders and laggards in major categories such as audience and content engagement.

Jul 2018

Q1 2018 Quarterly Growth Report

For our third Quarterly Report, Isobar and alpha-DNA take a look back at Q1 2018 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength to identify those companies and industries on the right track or at risk.

May 2018

Q4 2017 Quarterly Growth Report

For our second Quarterly Report, Isobar and alpha-DNA take a look back at Q4 2017 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength.

Mar 2018

Pharmaceutical Report

When looking at the Digital Strength Index, pharmaceutical companies score on the low end of the spectrum overall.

Feb 2018

Casual Dining Restaurants

To compete with the changing tastes of diners in a saturated market, the casual dining category requires true transformation and innovation grounded by a digital strategic framework focusing on the dining customer journey.

Jan 2018

Q3 2017 Quarterly Growth Report

For our first Quarterly Report, Isobar and alpha-DNA take a look back at Q3 2017 and analyze the past quarter’s growth.

Dec 2017

Casual Apparel Retail Report

For our second analysis of the retail industry Isobar and alpha-DNA evaluate casual apparel retailers.

Nov 2017

Big Eight Retail Report

For our first analysis of the retail industry Isobar and alpha-DNA evaluate eight of the largest retailers by revenue.

Oct 2017

Hotel Report

With the ever-changing landscape hotels have been maneuvering to get a step ahead (or at least stay relevant) through recent acquisitions or by starting to dip their toes into the rental/share market.

Jul 2017

Airline Report

When dealing with digital, you’re dealing with endless amounts of data. Not only is there the challenge of gathering the right data, but also how you interpret it and what it means for your business.

Jul 2017

Digital Strength White Paper

Digital is disrupting nearly every business, and corporations are finding they need to put digital at their center to avoid obsolescence.

Jul 2017

2017 Topline Report

The Topline Report is our broad, annual review of the link between digital strength, shareholder value, and future revenue. As part of the ongoing Isobar and Alpha DNA Digital Strength Index (DSI) study, we look at nearly 10,000 data points across the top 1,000 companies in the U.S. to identify key leaders and laggards in major categories such as audience and content engagement.

Aug 2018

Managed Healthcare Report

For our second analysis of the healthcare industry we evaluate Managed Healthcare.

Mar 2018

Pharmaceutical Report

When looking at the Digital Strength Index, pharmaceutical companies score on the low end of the spectrum overall.

Feb 2018

Casual Dining Restaurants

To compete with the changing tastes of diners in a saturated market, the casual dining category requires true transformation and innovation grounded by a digital strategic framework focusing on the dining customer journey.

Dec 2017

Casual Apparel Retail Report

For our second analysis of the retail industry Isobar and alpha-DNA evaluate casual apparel retailers.

Nov 2017

Big Eight Retail Report

For our first analysis of the retail industry Isobar and alpha-DNA evaluate eight of the largest retailers by revenue.

Oct 2017

Hotel Report

With the ever-changing landscape hotels have been maneuvering to get a step ahead (or at least stay relevant) through recent acquisitions or by starting to dip their toes into the rental/share market.

Jul 2017

Airline Report

When dealing with digital, you’re dealing with endless amounts of data. Not only is there the challenge of gathering the right data, but also how you interpret it and what it means for your business.

Oct 2018

Q2 2018 Quarterly Growth Report

For our fourth Quarterly Report, Isobar and alpha-DNA take a look back at Q2 2018 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength to identify those companies and industries on the right track or at risk.

Jul 2018

2018 Topline Report

The Topline Report is our broad, annual review of the link between digital strength, shareholder value, and future revenue. As part of the ongoing Isobar and Alpha DNA Digital Strength Index (DSI) study, we look at nearly 10,000 data points across the top 1,000 companies in the U.S. to identify key leaders and laggards in major categories such as audience and content engagement.

Jul 2018

Q1 2018 Quarterly Growth Report

For our third Quarterly Report, Isobar and alpha-DNA take a look back at Q1 2018 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength to identify those companies and industries on the right track or at risk.

May 2018

Q4 2017 Quarterly Growth Report

For our second Quarterly Report, Isobar and alpha-DNA take a look back at Q4 2017 and analyze the past quarter’s growth and the future quarter’s projected growth through a lens of Digital Strength.

Jan 2018

Q3 2017 Quarterly Growth Report

For our first Quarterly Report, Isobar and alpha-DNA take a look back at Q3 2017 and analyze the past quarter’s growth.

Jul 2017

Digital Strength White Paper

Digital is disrupting nearly every business, and corporations are finding they need to put digital at their center to avoid obsolescence.

Jul 2017

2017 Topline Report

The Topline Report is our broad, annual review of the link between digital strength, shareholder value, and future revenue. As part of the ongoing Isobar and Alpha DNA Digital Strength Index (DSI) study, we look at nearly 10,000 data points across the top 1,000 companies in the U.S. to identify key leaders and laggards in major categories such as audience and content engagement.